Hi John here one of the Graphic Designers who works for AS Design,

I thought it was about time I blogged!! We always leave Adam to it as we concentrate on clients design work.

I thought a good blog to start with is why I think web design and looks matter!

I feel it is very important to have a good design for your website, after all it is the hub of your online business; it is the virtual representation of your company whether your company exists physically or not. When you are doing business online, people cannot see you physically like how they could if they were dealing with an offline company.

Hence, people do judge you by your covers.

This is where a good design comes in. Imagine if you are running an offline company. Would you allow your salespersons to be dressed in scruffy clothes when they are dealing with your customers? By making your staff presentable, you are telling your customers that you do care about quality. This works simply because first impressions matter. Similarly, the same case is with your website. If your website is put together shabbily and looks like a 5 minute “quick fix” that you have done from your home pc, you are literally telling your visitors that you are not professional and you do not care much for quality.

On the opposite, if you have a totally professional looking website layout, you are giving your visitors the perception that you have given meticulous attention to every detail and you care about professionalism. You are organized, focused and you really mean business.

On the other hand, you should also have anything related to your company well designed. From business cards to promotional brochures, every little bit matters. This is because as you grow your business, these items become the face of your business.

We understand it matters so when we do design work whether for a small business or a larger client with deeper pockets all our work portrays professionalism.

If you have any comments or would like my opinion on your website or other design work please use the comments below of course you can contact us!

Thanks

John